My question for readers is how do you promote?

Here are some of the different methods I use for my sites:

1. Blog postings
2. Blog Comments
3. Forum Comments
4. Forum Sigs
5. Pay Per Click (PPC)
6. Banner Ads
7. Text link ads (such as adbrite etc.)
8. SEO efforts
9. Press Releases

If you have any other ideas post them, or put links to your favorite ad networks.

Danny

302′s are the first I’ll talk about since they are “Temporary”. This is used if you are working on a page lets say your “about us page” and you don’t want people or search engines to go there, but want them to come back later. You can 302 a page to a temporary page, and later stop forwarding it. For everyday users this really doesn’t do much, but for Google etc. This tells them come back later an re-index the original page you attempted to get too. So it’s very useful if you are developing a site and have links to a page and Google finds you.

But the more important one is a 301 redirect. This is a permanent forwarding, and tells search engines. “You found something that is now over here forever —-> Don’t index me, index the new page, oh and also if the page you were looking for had page rank, the new page should have it now.” This is very useful if you are pushing a new website out that will replace an existing one. A 301 can be from one domain to another or from one page in a domain to another. So if you are creating a new search engine friendly url and want to make sure any previous page that was indexed is now recognized as the new page you would use this.

example: http://www.dannycoburn.com/signup.php might get forwarded to http://www.dannycoburn.com/viri so any thing that was indexed on signup.php is now pushed to the new /viri directory.

The most IMPORTANT use of 301′s that you can possibly use for search engines is to ensure that all pages are viewed the same by the search engines. Did you know that http://dannycoburn.com and http://www.dannycoburn.com are 2 different pages? They don’t look like it but for some reason search engines will treat them differently. So what do you do? You need to make sure you 301 all non-www pages to their comparable www page. Want to see an example? Click this http://dannycoburn.com. You’ll see it adds the www.

If you are on an apache server (if you are on a linux host you probably are), here’s the code you put into  your .htaccess folder

Options +FollowSymLinks
RewriteEngine on
RewriteCond %{HTTP_HOST} ^yoursite.com [NC]
RewriteRule ^(.*)$ http://www.yoursite.com/$1 [L,R=301]

Until next time.